Chinese characters show in player but not mp3tag

what you see is that a utf-16 character consists of 16 bits whereas others use only 8 bits to encode a character.
So if the player does not understand to read utf-16 characters, it show these strange characters.

What you can do is to check the files with mp3diags as this utility detects strange character encodings and tries to translate those to a common format.
see here for a link: